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A little-known trucking company surges nearly 58% after Volkswagen unit makes a surprise offer to buy (NAV)

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Hardly a household name, truck manufacturer Navistar's stock rose to sudden popularity Thursday, continuing into Friday's pre-market trading.

Shares surged as much as 57.7% Friday after Traton, a unit of Volkswagen, made an unsolicited offer to buy the company for $2.9 billion, or $35 per share, Thursday.

Traton, which already owns a 16.76% stake in Navistar, said it would pay entirely in cash. The two companies are some of the biggest in the truck-making industry.

But to make the acquisition, Traton will have to get the blessing of activist investor Carl Icahn: The billionaire's fund owns about 17% of Navistar's outstanding stock, making Icahn Navistar's single largest shareholder. 

The offer comes at a time when the broader trucking manufacturing industry is in a slump, with new orders in decline, The Wall Street Journal previously reported. In its most recent earnings, Navistar's fourth quarter revenue declined versus the year prior. The stock started the year sliding downwards after it trailed the S&P 500 throughout 2019. 

Navistar unveiled a new strategic plan, Navistar 4.0, in fall of last year. The plan set a goal of 12% Ebitda margin by  2024 and said the firm would grow market share.

It was the latest initiative the company has undertaken in recent years. After Icahn built an 11.9% stake in 2011, he pressured the company to implement a number of reforms, including making changes to management and switching engine suppliers. The company's sluggish share price set off whispers of acquisition last year, Barron's previously reported.

Navistar confirmed in a statement Tuesday that it received Traton's offer and said it would "carefully review and evaluate the proposal in the context of Navistar's strategic plan." 

Shares of Navistar were down about 16% for the year through Thursday's close at $24.07 per share.